Representation
Representation is the way that people and places are presented to the audience. To make it simpler, the media takes something that is already there and re-presents it to us in the way that they choose.
Stereotypes: These are used so that the audience can instantly understand what is trying to be shown.
Archetypes: This is the ultimate stereotype. For example, a frenchman with a baquette and wine.
Countertypes: A representation that challenges tradition stereotypical associations of groups, people or places.
The two characters above are both French. However, the top character is very stereotypical of someone from France, whereas the below character it would be harder to understand.
