Production Company
We created 2 companies to distribute our film which are "White Box" and "Silver Lining", the two production films we created specialise in low budget films. The other production company we are using if Film 4 which is a already created production company. We have chosen Film 4 for one of our production companies as they are responsible for supporting many films that are created in the UK just like "Gone".
Distributor
When researching what potential distribution company to use to distribute our film there were many implications which would make us decide. Such as what company usually distributes our genre of film or what target audience the distributor usually aims their films at. For our film we were looking at the horror/thriller genre and our target audience will be mainly in between the 15-30 age group. The main goal was to find a distributor which would market our film successfully.
Momentum pictures for "Gone" from beesonjack
Marketing for 'Gone'
With the current trends and the current technology we can use technology to our advantage when we market "Gone". The audience we are aiming our film at which is 15-30, this age group will be a very good group to be able to advertise towards. This group widely evolve their lives around social networking. Using social networking websites such as Twitter and Facebook will help us reach out to our target audience and advertise to them specifically.
We will also be able to add videos on to youtube which is also very popular with our target audience. On here we could upload trailers, footage from behind the scenes or bloopers etc...
DVD and Online
Marketing for 'Gone'
With the current trends and the current technology we can use technology to our advantage when we market "Gone". The audience we are aiming our film at which is 15-30, this age group will be a very good group to be able to advertise towards. This group widely evolve their lives around social networking. Using social networking websites such as Twitter and Facebook will help us reach out to our target audience and advertise to them specifically.
We will also be able to add videos on to youtube which is also very popular with our target audience. On here we could upload trailers, footage from behind the scenes or bloopers etc...
We will also be placing "Gone" posters on different sites to promote and advertise our film. These posters will be placed in appropriate places tailored for our audience.
Our main portrait poster that will be used.
Our poster on a bus stop.
Our poster in a cinema.
The showing of 'Gone'
Cinema
The first screenings of gone will be shown at the cinema. The film will be a certificate 15 and will be shown across UK and Ireland cinemas such as Odeon and Empire etc...
DVD and Online
After the film has been shown in cinema's for numerous weeks the film will then be released on DVD. We are hoping it will also do very well on this platform and will be sold over years to come not just in the first month when it is released. We will also sell the film to be shown online streaming sites such as Netflix and Love film. When it comes to this stage we must take great precaution when it comes to piracy as this may effect us cost wise.
